Visual Identity・Logotype・Infographics・Illustration

Vantage is a strategic platform providing a set of user-friendly tools for procurement teams, integrating complex processes for buying goods and services into a unified dashboard that efficiently handles sourcing, payment, and everything in between.

IBM iX were approached to create a visual identity for a global corporate supply chain platform for the purposes of internal comms, product guidance and employee training. I was tasked with the development of the brand identity, which involved conceiving the product name, developing the visual identity; including design of custom logotype, brand colour palette, guidelines, product handbook, numerous infographics, as well as marketing collateral and software quick-reference guides.






Product Handbook — infographics

click to enlarge

Organisation: IBM iXRole: Art Direction & Design

Project Management: Gavin Trace

Work produced whilst at IBM iX.


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