harman/kardon
Creative pitch・Mockup visuals
Establish Harman Kardon as a leading premium audio brand by creating an international experiential program celebrating the product aesthetic, engage consumer sensibilities, drive brand awareness and generate sales.
BACKGROUND
CONCEPT
Introducing the world’s first bio-acoustic gin by harman/kardon.
An elegant bottle inspired by harman/kardon’s Citation 100 speaker.
Jazz, classical & blues.
Sophisticated, premium & playful.
h/k’s Citation range will help grow the world’s first range of bio-acoustic gin. Each gin’s botanics will be grown in a controlled hydroponic environment, to three different musical genres.
Three genres, three gins and three unique tastes.
PRESS
EXPERIENTIAL
Then we’ll take our sound/taste experience on tour.
Highline. New York City
Granary Square. London
Petuel Park. Munich
Agency: Doner London・Role: Senior Designer
Concepts & Copyrighting by Kostie Kontorravdis & Tom Kemp
Pitch collaboration with Joshua Smith
Work produced whilst at Doner London.